Having space to imagine, explore, and to discover can be transformative

The truth is, incredible things happen when

corporate leaders have space to… slow down.

About blue zebra

meet the founder

Hello! I’m Diana Lagler

I began my career in 2000, when we worked on desktop computers and some of us carried a Blackberry. We worked in offices and hung out with colleagues and clients outside of work. We had time to build relationships and to really understand ourselves and each other and what we sought to achieve.

Today, we’re slacking, texting, emailing, zooming, and traveling. Expectations to drive exponential growth, new technologies requiring a constant reimagining of how we work, and rapidly changing market conditions combine to fuel a constant flurry of activity.

Achieving remarkable results requires intentional, purposeful activity, and strong relationships.

How well is the flurry of activity serving you?

At Blue Zebra

We’re dedicated to creating space to foster our clients’ growth.

we believe that:

The birth of Blue Zebra

For decades, I channeled my energy for pursuing growth, building strong partnerships, and leading teams into becoming a seasoned enterprise B2B sales executive and a trusted advisor working with leaders at some of the world’s most respected publicly traded and private-equity backed technology, consulting, and financial services companies.

Having the space I needed to imagine, to think, and to be creative was essential to my success.

From building long-term partnerships based on sincerity and trust, to designing business and marketing strategies that work, building and leading high performing teams, and partnering with colleagues in thinking through career moves and reinventions - I realized my best ideas came to me when I was not at my desk and when I was not even thinking about work.

And with that, Blue Zebra was born!

You may be wondering…

What do zebras have to do with anything?

Zebras are beautiful creatures that represent balance, harmony, and clarity - and, as luck would have it, they embody our values!

OUR VALUES

Growth & Curiosity

Zebras are on a constant search for green pastures and water. We, too, are on a constant quest to fuel our minds and our souls.

Connection

Zebras are social animals that stay in small groups, live together in a larger herd, and are known to form “super herds” for major migrations. We, too, value community, connection, and the inspiration and support we receive from each other.

Achievement

Plains zebras make the longest migration of all land mammals in Africa, covering 240 km in just over a fortnight. We, too, believe in shooting for the stars, and the necessity of taking action and persevering through discomfort to achieve our goals.

Diversity

Every zebra has a unique pattern of stripes. We, too, value diversity in its countless forms.

And the colour blue…

Is associated with open spaces (think: sky, sea), freedom, imagination, intuition, and confidence - who doesn’t love that?

Blue Zebra represents the confidence and clarity that comes from creating space for personal & professional growth.

  • Praise

    “Diana’s contributions have been extraordinary…her vast experience and keen strategic insights….a driving force in instilling confidence in our team members. I have witnessed her mentor, guide and empower our team to courageously approach client conversations.”

    - Managing Director, Global Digital Agency

  • Praise

    “Diana has a very good understanding of human nature and the business world; her experience is very well balanced. I never doubted that she was laser focused on helping me figure out what was best for me.”

    - Head of CX, Global IT Consulting Company

  • Praise

    “I have a traditional client service background and was not immediately comfortable moving to a more “sales” focused role. Diana showed me ways to go about conversations that felt organic and true to who I am, supported me in ways that allowed me to learn, yet was there to push me outside my comfort zone when I needed to be. Working with Diana gave me the confidence and skills that have allowed me to build genuine relationships and increase my overall performance.”

    - VP, Client Service Global Digital Agency

  • Praise

    “I had the pleasure of working with Diana … and walked away motivated, confident, and full of ideas. At the beginning of each session, we would establish clear goals to focus on, which helped drive an efficient and productive conversation. She perfectly balances professional insight with personal touch, allowing me to feel comfortable while pushing creativity and critical thinking. I would love to work with Diana again, and highly recommend her to anyone looking to elevate their selling thought process.”

    - Account Executive, Managed IT Services Company

We’re dedicated to creating space for corporate business leaders to discover their purpose, achieve greater influence, and make a bigger impact.

Whether through one-on-one Coaching, Workshops, or through our Community, we’re here to support you by creating space to imagine, explore, and to discover.

Stay in touch with our Herd!

Sign up to receive emails with our latest musings on sales, career, and life + be among the first to know about upcoming events!